Back in January, Harrah’s NKC hosted an event where they invited guests to play to win an Apple product. I was kind of excited to work with the apple brand style, but then reality hit. Because they were not hosting the event, we could not use anything that Apple produced, but in the same time, we had to produce creative that had Apple brand like qualities. This project just went from fun to hard. I strongly urge anyone to create a campaign on an iconically recognized project, and make it appear to be ‘within’ brand style, without using the actually brand style.
BACKGROUND IMAGE
ICONIC IMAGE
THE WHOLE SHEBANG
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BACKGROUND IMAGE
ICONIC IMAGE
THE WHOLE SHEBANG
Must be 21 or older to gamble or obtain a Total Rewards® card. Know When to Stop Before You Start®
Gambling Problem? Call 1.888.BETS.OFF. ©2009 Harrah's License Company, LLC. All Right Reserved
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